1) What does this tell us about Plan B's intentions in making the film?
It suggests that Plan B wanted to make the film to show the viewers what is going on in reality which most people don't take notice of, he didn't do it for the sake of fame or money. He used his past experiences to make the film more realistic.
2) What do we learn about the production process for Ill Manors?
From the production process we can learnt that the cast alongside directors and Plan B had to work hard in order to get the message across clearly. We also learn that due to the film being low budget, it created difficulties (for example when someone had told them they owned the area and the crew wasn't allowed to film there. Moreover the fact that he used children from council estates, that are stereotyped as and underachieving.
3) What can you tell about the possible target audience from this short documentary?
The target audience would be interpreted as "strugglers" as they are heavy consumers of alcohol and little things such as unhealthy foods alongside fashionable garments. This is suggested as they are the people portrayed in the film and so it would attract people of the same type. However, it could also appeal to those with a good job (middle class) as they would want to intrigued with how the youngsters are living, especially if they have a good job they may be able to afford to donate some money which contributes to the youth's lifestyle. For example, community centres.
4) Does the film successfully do what director Ben Drew (Plan B) set out to achieve? Explain your answer with reference to both the film and the making of documentary.
The film successfully shows the reason as to why the youth act in a bad, immoral way and this is because they are not shown any care or love from their family, from a young age they have been neglected. This is Plan B's aim and it was achieved although it was a low budget film. Moreover, the use of Plan B's soundtrack playing as the narrative of the story is highly effective as it sums up a whole situation in the space of 3/4 minutes. If this was done by using dialogue it would've taken longer and might have been confusing.
Broadcast/Online.
1) What is SBTV? Research the channel and explain how it became successful.
Identify the target audience for this interview (demographics/psychographics) and say why.
SBTV was founded in 2006 by a teenager, Jamal Edwards. For the first three years he acted alone alone to provide amateur footage regarding British underground grime artists (such as Tinchy Stryder, Wiley, Chip, Dizzee Rascal). It is a multi-faceted company now run by a small team of young people who work on web-based viral content at different music-based events. As the channel began to attract more attention and becoming more recognised, it started offering lifestyle interviews and event coverage which led to a production team of ten people. The target audience would be interpreted as 75% males and 25% females as SBTV mostly have videos of grime. The age range would be for those 14-25 years old. As the compnay focuses on mostly underground and undiscovered artists, the demographic group would fall between D/E. Mainstreamers would be the psychographics group as the target audience like to keep up to date with new trends and what new artists have to offer.
2) What is the audience appeal for an interview like this? How does the opening of the clip emphasise this appeal?
The interview contains informal and mature language (swearing) which would be an attraction for the target audience as they could relate and would be interested. The opening clip also shows one of the actors from Ill Manors trying to get an interview with Plan B.
3) How is Plan B (the brand) represented in this text?
In the text, Plan B is portrayed as a hard-working, motivated individual as he is trying to get the best footage he could and make it as realistic as he could. He mentions in the interview how he sleeps with his shoes on which reinforces his gangster image and rough lifestyle as it not a normal thing to do, usually people get comfortable and don't even wear socks let alone any shoes.
Television.
1) What is the history of the Jonathan Ross show? What channels has it appeared on? Why has Jonathan Ross been a controversial media figure in the past?
Broadcast/Online.
1) What is SBTV? Research the channel and explain how it became successful.
Identify the target audience for this interview (demographics/psychographics) and say why.
SBTV was founded in 2006 by a teenager, Jamal Edwards. For the first three years he acted alone alone to provide amateur footage regarding British underground grime artists (such as Tinchy Stryder, Wiley, Chip, Dizzee Rascal). It is a multi-faceted company now run by a small team of young people who work on web-based viral content at different music-based events. As the channel began to attract more attention and becoming more recognised, it started offering lifestyle interviews and event coverage which led to a production team of ten people. The target audience would be interpreted as 75% males and 25% females as SBTV mostly have videos of grime. The age range would be for those 14-25 years old. As the compnay focuses on mostly underground and undiscovered artists, the demographic group would fall between D/E. Mainstreamers would be the psychographics group as the target audience like to keep up to date with new trends and what new artists have to offer.
2) What is the audience appeal for an interview like this? How does the opening of the clip emphasise this appeal?
The interview contains informal and mature language (swearing) which would be an attraction for the target audience as they could relate and would be interested. The opening clip also shows one of the actors from Ill Manors trying to get an interview with Plan B.
3) How is Plan B (the brand) represented in this text?
In the text, Plan B is portrayed as a hard-working, motivated individual as he is trying to get the best footage he could and make it as realistic as he could. He mentions in the interview how he sleeps with his shoes on which reinforces his gangster image and rough lifestyle as it not a normal thing to do, usually people get comfortable and don't even wear socks let alone any shoes.
Television.
1) What is the history of the Jonathan Ross show? What channels has it appeared on? Why has Jonathan Ross been a controversial media figure in the past?
The Jonathan Ross Show is a British talk show presented by Jonathan Ross. It was first broadcast on ITV on 3 September 2011 and airs on Saturday evenings following the conclusion of Ross' BBC One chat show, Friday Night with Jonathan Ross, in July 2010. In June 2006, when Conservative Party leader David Cameron appeared on Friday Night with Jonathan Ross, Ross began a line of questioning relating to Conservative ex-Prime Minister Margaret Thatcher, culminating in the question "Did you or did you not have a wank thinking of Margaret Thatcher?". Ross was defended by the BBC publicly, but repeat showings of the interview have been banned.
2) Identify the target audience for this interview (demographics/psychographics) and say why.
The target audience would be interpreted as 16-40 years old. This is because the teenagers would be interested in the celebrities being interviewed, such as Rihanna, One Direction and Lady Gaga. The older generation would be interested as Jonathan also interviews important people such as David Cameron.Additionally, because of the rioters and not having answers, Jonathan Ross had an episode which was covering the issue and so attracted more of the older generation.
3) What is the audience appeal for a programme like the Jonathan Ross show?
The Jonathan Ross show interviews many famous celebrities, such as Rihanna, Lady Gaga and Beyonce and this would be the reason as to why teenagers are interested in the show. The show is on every Saturday night which means it will have many viewers as people usually spend their Saturday nights at home just watching television. The show has also had many old actors and politicians and this would attract more middle-aged/middle-class people who have an interest in politics and the economy.
4) How is Plan B (the brand) represented in this text?
Plan B would be seen as a successful individual as he's being interviewed on the Jonathan Ross show where many well-known people are interviewed. Plan B is also seen as a person who understand why the youth act the way they do and also defends hip-hop as a genre.
Radio.
1) How popular is BBC Radio 1? Find average listening figures for the station. How has the BBC Radio 1 audience declined over recent years? Why might this have happened?
Radio.
1) How popular is BBC Radio 1? Find average listening figures for the station. How has the BBC Radio 1 audience declined over recent years? Why might this have happened?
BBC Radio 1 is a British radio station operated by the British Broadcasting Corporation which also broadcasts internationally, specialising in modern and current popular music and chart hits throughout the day. Radio 1 provides alternative genres after 7:00 pm, including electronic dance, hip hop, rock, indie or interviews. It is aimed primarily at the 15–29 age group, although the average age of the UK audience in 2008 was 33. The time people spend with the BBC – on both radio and TV – has declined, as it has for other major broadcasters, probably as a result of audiences having a wider choice of entertainment of all types.
2) Who is the target audience for BBC Radio 1?
Aimed at young target audience (15–24 year olds), particularly, although not exclusively, those from ethnic minorities.
3) How does Plan B promote Ill Manors in this interview?
2) Who is the target audience for BBC Radio 1?
Aimed at young target audience (15–24 year olds), particularly, although not exclusively, those from ethnic minorities.
3) How does Plan B promote Ill Manors in this interview?
Plan B promotes Ill Manors as a film which shows what it happening with the youth and gives explanations to an extent as to why people act the way they do in East London. Plan B played a big role as he had directed, filmed and edited the film. The idea of him being so involved would attract his fans more as they know how good his music is so they would believe his work for the movie would be amazing too.
4) What representation of Plan B can we find in this interview?
Plan B gives an insight of his lifestyle to the audience and describes how he's been sleeping on a sofa based in his studio because of the time and effort he's put into editing Ill Manors.
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